I get it. You’ve put your heart and soul into your business, and you’re not going to trust just anyone with something as absolutely essential as your marketing.
Your marketing is the link between you, and your ultimate customer after all. A solid marketing and comms strategy; a targeted, thoughtful and well-executed campaign plan; and killer copy are key to your business being seen in its very best light, attracting and keeping the right people, and souring like it should (while making a whole heap of sales, obviously).
So (*waves awkwardly*), that’s my cue to introduce myself…
Kia ora! Hello!
Hi! I’m Courtney.
I’m the one who’s here to seek out your ideal customer and guide them straight back to you by highlighting the very best your business has to offer in a genuine and creative way.
Throughout my 15+ years of experience, I’ve proven my ability to burrow into the hearts and minds of your audience and get the right eyes on your product, range or service through a strategy-led, multi-channel marketing or communications campaign.
It’s my knack for digging deep to innately understand a business and its perfect customer’s journey that makes me different. I’ll use storytelling, market research and industry smarts combined with a whole lot of personality to attract your audience – but ethically, true to your brand values and vision.
So, what do you need to know about my background?
I’ve been responsible for launching fast-paced businesses into new regions via multi-channel marketing campaigns (think luxury real estate);
Developing and releasing new product ranges with a bang (flat pack kitchens but make them trending across Australia);
And marketing industry scale, professional events.
One time, I even got to pick out shirts for ~the~ David Gandy while planning a fashion shoot for a London-based leading international retailer.
Not to mention: A multitude of seasonal and product campaigns, PR and media management, managing website builds, social media channels, sponsorship leverage, email strategy, report writing, rebrands, copywriting till the cows come home… It's been varied, to say the least, and my marketing boots are well and truly dirty.
I’m a deep thinker, a fast mover, and a mum of three young children, a puppy and a cat (because my husband and I are suckers for punishment). I’ve done my fair share of globe-trotting but Hawke’s Bay is our happy home.
If you’re a business owner or leader who is completely in love with your venture but needs some help to kick off, refresh, enhance, or simply zhuzh your marketing approach, let’s chat.
Book me in for a complimentary discovery call so we can work out how we can work together.